Management

Deepak Jaswani

Founder and The Business Development Force at Samskaara , Deepak has had a 26 year old professional journey in the business of media , entertainment and sports.

A serial entrepreneur , Deepak started his professional career in the music industry , shifting into the movie industry , then making a parallel shift to television industry. Combining his experiences in the three industries , he founded his first company in 2001 , becoming the exclusive reseller of airtime for Sony Television in India. He added another 14 channels to his portfolio. Along the way he started a media buying agency, a full services digital agency , a sports rights syndication company , before joining hands with the current promoters to form Samskaara.

He is Adept at building strategic partnerships for cooperative initiatives. He has a successful background in business management, team leadership and Business oversight. He Capitalises on persuasive communication skills to negotiate contracts and leads teams through challenging objectives. Trend-savvy and knowledgeable about driving business growth with creative strategies. His strengths lie in Business Strategy , P&L Management , Risk Management , Capital Allocation, Building Teams , Process Development , Sales and Marketing Management.

Deepak drives all business development efforts across all verticals at Samaskaara and manages all investor relations.